The web continues to evolve as time goes on and design changes with it as well. The shifts in technology can have sudden impacts. For example the sudden shift of mobile users in comparison vs desktop, has changed the way we think about responsive design. Companies in 2018 need to cope with the increasing technical challenges, yet manage to create a user-friendly website which is consistent with the corporate style and vision. So as an website owner, it’s important to take note and find ways to continue to improve your existing website.
Some of the latest web design trends can be identified as followed.
Responsive design is not a feature anymore. It has become a necessity for every website on the web.
- Animations have become a recent trend in websites. Autoplay videos, GIFs and playing fonts help websites look nicer. To attract the user’s eyes, these small things help the website increase view count and get more visitors.
- The use of typography has become very popular. It is powerful and used by many designers.
- The mobile web has already overtaken desktop browsing, so web designers are rushing and focusing more than ever on the mobile audience.
- We have seen an drastic increase in the use of bold colours being used across the digital platforms.
- Reintroduction of shadows and gradients will add both functionality and beauty to designs.
- Artificial intelligence is there to stay in the mainstream web design, through technologies like conversational interfaces. As well not to forget about chatbots becoming popular.
We are now heading towards the end of 2018. But the question still holds relevance with respect to the speed at which the software industry is evolving. We are witnessing revolutionary changes every year! Bringing in many technologies to dwell upon.