Mastering the #hashtag for Marketing Purposes

#hashtag this and #hashtag that. Everyone loves to pepper their posts on Twitter, Instagram and Facebook with hashtags. Most people nowadays do it just because it is cool and mainstream (just watch your favorite TV show) but don’t forget its original purpose which is for the post to be part of a certain category or… Continue reading Mastering the #hashtag for Marketing Purposes

Spicing up Your Facebook Page

There is no debating the usefulness of setting up your business on Facebook using Facebook’s brilliant Pages feature. Most of the big brands are on board and can easily post new announcements, promotions and other advertisements to millions of followers and even create sponsored posts to get a piece of their target market’s news feed.… Continue reading Spicing up Your Facebook Page

Should You Focus on Graphical Email Newsletters?

Email marketing used to be a huge thing more than a decade ago. Most people had only email accounts to check as far as personal online data goes. But now, social media is thrown into the mix for many individuals and marketers are naturally responding by bringing their marketing efforts to these highly connected channels.… Continue reading Should You Focus on Graphical Email Newsletters?

Staying Up-to-date with the Latest Online Trends

We are well past the dark ages of placing RSS feeds into our favorite news readers and browsers to stay up-to-date with the latest online trends. While RSS is still embraced today as a standard, mobile apps and social networking is making it a lot easier to go from having nothing at all to having… Continue reading Staying Up-to-date with the Latest Online Trends

Why Your Website Should Have a Privacy Policy

There are several important sections of a website like the “About” page, “Contact” page and possibly even a dedicated section for your blog. You can check out all the popular blogs and ambitious startup services and instantly see them on the main header or sidebar. But one of the most important sections is often buried… Continue reading Why Your Website Should Have a Privacy Policy

Making Your New Online Startup More Trustworthy

Setting up a new online business for consumers to care about isn’t easy, even if you strongly believe you bring something highly unique to the table. While there are millions of people out there that can potentially be a part of your target market, there is a significant portion of that amount that is skeptical… Continue reading Making Your New Online Startup More Trustworthy

Guide to Picking a URL Shortener Service

All URL shortener services have the same goal in mind – shortening the length of a URL in most cases. The main purpose of shortening the link is to reduce its character length so you can construct posts on character-limiting sites like Twitter and still have remaining characters left to add some other text. Internet marketers… Continue reading Guide to Picking a URL Shortener Service

Infographics as your Social Media Weapon

Expanding your website branding to social media isn’t just about getting social media users subscribed to the site for updates. Social media also serves as an avenue where you can share content that social media users can share to their personal networks. You want to reach out to those personal networks so you can get… Continue reading Infographics as your Social Media Weapon